Senior Product, Marketing, GTM & CX Leader.
25+ years of senior leadership across product, marketing, go-to-market, and customer experience at global technology companies. Consistent track record of double-digit growth, market share gains, and measurable commercial outcomes.
Senior leadership roles across global technology and industrial companies.
Peter Pizzi, MBA, MS, BS, PMP
I'm a senior product, marketing, GTM, and CX leader who builds clarity, alignment, and momentum across product, engineering, marketing, and customer-facing teams - with a consistent track record of translating that alignment into revenue growth, market share gains, and commercial outcomes. My career spans enterprise software, digital platforms, and technology-enabled B2B ecosystems, alongside broad experience in industrial technology, power, semiconductors, automotive, and medical devices.
I focus on turning customer insight and market signals into stronger portfolios, better experiences, and more effective go-to-market execution - the kind that accelerates pipeline, improves retention, and drives profitable growth. I've led global organizations across product management, product marketing, customer experience, partner marketing, and customer operations - often in roles that sit at the intersection of strategy, commercialization, and customer outcomes. I am equally comfortable in the boardroom and in the work - known for building high-performing teams, driving alignment across product, engineering, marketing, sales, operations, and CX, and applying a structured, Danaher Business System (DBS)-grounded approach to continuous improvement that turns insight into action and action into measurable revenue impact. Increasingly focused on applying AI and data-driven intelligence to accelerate product strategy, GTM execution, and customer experience - building smarter, faster-acting organizations that learn from signals in real time.
Core areas of expertise.
Deep functional expertise across the disciplines that drive product success, market leadership, and customer growth - increasingly applied through an AI and data-driven lens.
Product Strategy
Portfolio strategy, roadmap development, and cross-functional alignment to drive product-market fit and commercial outcomes.
- Portfolio and roadmap strategy
- Market segmentation and opportunity sizing
- Customer insight synthesis
- Product positioning and value definition
- Product-engineering-marketing alignment
Marketing & Narrative Design
Turning complex technology into clear, compelling narratives that drive understanding, adoption, and competitive differentiation.
- Messaging frameworks and value propositions
- Campaign and content architecture
- Sales enablement and field narratives
- Executive narrative development
- Competitive and market positioning
Go-to-Market Strategy
Building aligned GTM motions that accelerate revenue, partner engagement, and customer outcomes.
- Launch strategy and planning
- Partner and ecosystem strategy
- Field readiness and enablement
- Demand generation alignment
Customer Experience & Enterprise VoC
Designing enterprise CX and VoC systems that unify teams around a single source of customer truth and drive continuous improvement.
- Unified Net Promoter Score (NPS) and Voice of Customer programs
- Cross-functional CX governance
- Centralized analytics and lifecycle insight
- Listen, prioritize, act, measure loops
- AI-assisted qualitative analysis and predictive signal detection
AI & Digital Transformation
Applying AI and digital intelligence to accelerate product strategy, GTM execution, customer experience, and operational performance.
- AI-enabled VoC and customer insight programs
- Predictive analytics and signal detection
- Digital platform strategy and ecommerce enablement
- AI market positioning and portfolio strategy
- Automation of manual CX and operations workflows
Work that speaks for itself.
A selection of actual work product spanning customer experience strategy, demand generation, and go-to-market execution - showing how strategy translates into programs, insights, and results.
A Fortune 500 technology company. Annual VoC study spanning more than 5,000 responses and 15,000+ open-ended comments across global markets. Covers NPS performance, customer personas, touchpoint analysis, pain point prioritization, and proposed enterprise action workstreams.
Microsoft Corporation. A peer-driven demand generation program that seeded product advocacy among influential IT professionals, generating 2M+ organic impressions and $300K in sales pipeline with zero paid media spend.
Microsoft Corporation. The design, execution, and results of the Accelerate Your Business Virtual Technology Conference - a new event format that replaced costly live events, reaching 5,000+ online attendees nationally with 15 partners at a fraction of the cost.
A Fortune 500 technology company (anonymized). Strategic assessment and complete redesign of a 180+ partner global ecosystem program generating $100M+ in annual partner-led revenue - from manual Excel tracking to a digital, tiered, competency-based partner program.
Thinking on product, marketing, and CX.
Perspectives from 25+ years of senior leadership across technology and industrial markets.
Let's connect.
Based in Boston. Happy to connect and explore the right fit.
Prefer a direct email?
peterpizzi@outlook.com